Management Fests Conducted by Management Colleges in Kerala

Sl:No College Name Fest Name Date Overall Championship Won by
1 CET,Trivandrum Yamista 26/09/14 AMITY
2 TOCH,Ernakulam Denova 14 9/10/2014 DCSMAT
3 Marian College,Kuttikkanam (MBA) Caligo 29/10/14 Rajagiri
4 SB College Chenganachery Berchnova 30/10/14 AMITY
5 SJCET,Pala Sargasadhana 2k14 31/10/14 Rajagiri
6 Mangalam,Kottayam Mahasangram 4/11/2014 SJCET,Pala
7 RAMS Ramsyana 9/11/2014 DCSMAT
8 Nehru College,Pambady Karma 14/11/14 DCSMAT
9 SMS, Calicut VISTA 20/11/14 Kristu Jayanthi, Bgl.
10 DIST, Angamaly Daksh 14 26/11/14 AMITY
11 Bishop Jerom, Kollam JEROMIA 27/11/14 DCSMAT
12 SNGIST North Paravur Zeitgeist 1/12/2014 Rajagiri
13 Marian College, Kuttikkanam (M.Com) Eclat 14 5/12/2014 St.Thomas,Pala
14 Musaliyar, Pathanamthitta Aztak 5/12/2014 NIL
15 GIAL, Pathanamthitta GEMS 6/12/2014 DCSMAT
16 MCFAST,  Thiruvalla Tantra 10/12/2014 DCSMAT
17 MES, Kuttipuram Mesmerize 17/12/2014 Nehru College

Free internet resources for MBA entrance exams

Free internet resources

Free internet resources for MBA entrance exams

Free internet resources

If there is a degree which creates a vista of opportunities from Day 1, it is the MBA. No other degree creates such a landscape of opportunities as an MBA degree does. Consider an Mcom degree holder and MBA degree holder competing for jobs in a FMCG MNC. While the former would probably be lucky if he is selected as an ‘Analyst’ – where surely he would remain for a long time as such – an MBA holder would possibly be opted in as ‘Assistant Brand Manager’  and from there he or she has a great possibility of moving forward quickly up the ladder into senior positions.

Management education in India varies from the premier institutes like IIM’s on one extreme end to the lesser known institutes which are scattered across the country. The quality of training and the difference in pedagogical approach are as varied as the number of Colleges or institutes themselves. Due to this plethora of institutes running MBA programs with diverse rigor- from the premium, the excellent, the good, the mediocre and the dubious – there is also several MBA entrance exams with different levels of difficulty and designed to eliminate the less rigorous aspirants. However market realities are now forcing the institutes, regardless of the segment they are in, to ensure that the student leaves the institute with a pedigree and a tangible value proposition to the recruiters.

The MBA aspirant has a variety of admission tests that he or she can undergo and these tests are accepted by various B Schools. Some of the common MBA entrance in India are:  CAT – Common Admission Tests by IIM’s, MAT – Management Aptitude Test by AIMA, XAT – MBA Entrance Test by XLRI, Jamshedpur, JMET – Joint ManagementEntrance Tests by IIT’s, SNAP – Symbiosis National Aptitude Test, ATMA – AIMS Test for Management Admission, MAH-CET – Maharashtra MBA Common Entrance Test, FMS – Delhi University Entrance Test by Faculty of Management Studies, IGNOU OPENMAT – Indira Gandhi National Open University Management Admission Test, IBSAT – ICFAI Business School Aptitude Test etc. The list is not exhaustive, its only indicative!

True, the diverse admission tests and their differing methods of testing would put an aspirant for MBA entrance exams preparation into great hardship for differing study materials and information related to conduct of various exams. Fortunately, one great relief is that there are plenty of Internet resources for MBA available, and many of them are free. A search in Google titled ‘Free internet resources for MBA entrance exams’ gave over a Million hits and almost all contained study material for MBA entrance, sample papers for MBA entrance, question paper for MBA entrance, details on books for MBA preparation and links to MBA entrance books free download!

The preparation for MBA today is limited only to your skills for information search online. Extensive study material is available online for your benefit complemented by loads of mock tests for practice sessions. Most online sources provide an overflow of information relating to MBA articles, books, case studies, details on MBA schools, current affairs, free downloads, events, notifications by universities and colleges etc. Want to know about the jobs that you may prospect after your MBA, most sites provide this too.

Unlimited treasure of solved previous years questions are available online. Try, for example,  – a site promoted by IIM alumni that has an archive of XAT,TANCET, CMAT and MAT Questions. Browse through the categories –  algebra, progressions, averages, clocks and calendars, data sufficiency, English grammar, function, geometry, interest, mensuration, mixtures and alligations, number system, percentages, permutation and combination, pipes and cisterns, work and time,  probability, races, profit and loss, ratios and proportion, speed time and distance,  trigonometry and GK – a whole lot of tests in these categories come free!

Confused with all the logic behind the logical tests! Take a break, go to and give your brain a run for its worth. If you are wary of Maths or addicted to it – either way spend some time at  a wonderful place you will benefit from.

I cannot possibly list all the sites on any qualitative grade but I just happened to mention few I like. Your discovery might be more right and more profound. Happy surfing!

And once you have successfully got through your test, remember one thing when you choose a B School – true that recruiters may run a gold rush in elite and premium institutes, but several Indian and MNC’s are also starting, in  a big way, to favor the second tier institutions – for the single reason that students from these institutes work harder to prove themselves and are more loyal to the organizations they are employed with.


AICTE is conducting Common Management Admission Test (CMAT) for equipping institutions to select eligible students for admission in all MBA and PGDM courses approved by AICTE since 2012-13. CMAT will be held twice in a year in every March and September. Prior to the tests, candidates will be informed through leading news papers and the AICTE website. The tests held in 2013 (September) and 2014 (February) will be valid for admissions in 2014-15. If a student writes both the exams the best score shall be placed for admission purposes.

All graduates and final year students of BBA/BCom/BTech/BA/ or any other course, can apply for the CMAT. Application can be made online through the AICTE website:

The test fee structure is as given below. Fee can be deposited online using net banking or Challan (available for download from the AICTE website) and cash paid in any of the branches of State Bank of India.

 Important Dates for CMAT 2014-15 (Next Test)

Registration window opens on 01.11.2013
Last Date for Online Registration 02.01.2014
Admit Card download date 05-02-2014
CMAT 2014-15 Exam Window 20-02-2014 to 24-02-2014
Test Timings in India 9.30 am – 12.30 pm 2.30 pm – 5.30 pm
Computer based test in Foreign Countries On 29.09.20139.30 am – 12.30 pm2.30 pm – 5.30 pm
Declaration of result 14-03-2014
Print out of Score Cards 14-03-2014 – 13-04-2014

Test Fee


CMAT 2014-15 (Feb. Test) for any test centre in India

 Rs.1200 + Bank charges as applicable

 Rs.600 + Bank charges as

CMAT 2014-15 (Feb. Test) for any test centre in Foreign Countries

 $125+ Bank charges as applicable

Mode of Payment

Net Banking / Credit / Debit


Online through

Cash Payment

(Only for payment in Rs for

appearing in test in India)

Through challan generated online

and Cash deposited in any branch

of State Bank of India in India

Test Venues

Following are the cities where  CMAT tests will be conducted. For later tests more centres may be added and some of these centres may be deleted.

Agartala Dhanbad Kochi
Ahmadabad Dharwad Kolhapur Pune
Allahabad Durgapur Kolkata Rajkot
Amravati Davangere Mangalore Raipur
Amritsar Gurgaon Kozhikode Ranchi
Bhuj Guwahati Lucknow Shimla
Aurangabad Gwalior Ludhiana Siliguri
Bangalore Hyderabad Meerut Srinagar
Bareilly Indore Mumbai Surat
Bhopal Jabalpur Mysore
Bhubaneswar Jaipur Nagpur Trivandrum
Chandigarh Jammu Nasik Udaipur
Chennai Jamshedpur Noida Vadodara
Coimbatore Gulbarga Panaji Varanasi
Dehradun Jodhpur Patna Visakhapatnam
Delhi Kanpur Navi Mumbai

The detailed merit list will be provided to the respective State Governments for allotting the students through central counseling or otherwise as per their notified admission procedure. In case there is no central counseling, scores awarded will be used for admission in the AICTE approved institutes / university departments.


Graduates in any discipline or Final year students of Graduate Courses (10+2+3) whose result will be declared before
commencement of admission for 2014 can apply for CMAT online.
Note: In case of foreign nationals the eligibility will be as per recognition
and equivalence standards notified by Association of Indian

Examination Pattern

The examination patters of CMAT will be as follows:-

Type of Questions

No. of Questions

Max. Marks

Quantitative Techniques &

Data Interpretation



Logical Reasoning



Language Comprehension



General Awareness



Negative marks are there for wrong answers (1 mark will be deducted).

Duration of exam is 3 hours.

No marks will be awarded/ deducted for unattended questions . AICTE has created a mock test in the website for all CMAT aspirants. It is good for the candidates to familiarize themselves with the screens, layout, and navigation.

At the test centre, all candidates will be provided with a computer terminal and also a scratch paper for rough work, it should kept there after the test. No other things will be allowed inside the exam hall. There will not be any break for refreshment.


  • The link will be Online from 1st Dec., 2013- 2nd Jan., 2014 on website []
  • You can choice of “Three” dates and “Three” cities of India for  examination
    in the order of preference.
  • You allotment will be based on first come first served basis. Actual
    time allotment  will be based on availability of the slots in
    a given city.

Admission Process

  • Detailed merit list will be given to the  State Governments for allotment  through central counseling or otherwise as per  the State’s notified admission procedure existing.
  •  In case there is no central counseling, Scores awarded will be used for admission in the AICTE approved Institutes/University Departments.

Information Sources

E-mail Id :

Helpline number :
Phone support availability: 2nd July, 2013 to 20th November, 2013
Fax Number: 2013 (24X7)
For detailed information please visit website


Why industry interfaces are very important? (Internships in good companies)

The aim of business schools is to provide a platform for under graduate students to gain knowledge about the various dimensions related to business environment and a tool in making better decisions. A college degree is almost certainly a necessity in today’s business world. So the platform provided by B-schools will be valuable regardless of the career that is chosen after graduation. As a budding employee in the business world, it thus upgrades your bankability. The 21st century is better known for its sophisticated, cutthroat competition marked in all fields of life. So the obvious question comes, is the class room learning enough to brand yourself as a differentiator in the world of business? In this context, the relevance of “industry interface” comes in.

Industry interface is undertaken by institutes of management to enlighten the students of management with “practical” knowledge and learning. The academia industry collaborations help both the ends to meet their goal. Industry interface can be, lives cases taken up by faculty as well as students with industry, MDP programs conducted by the institute, consulting projects undertaken by faculty and last but not the least, the frequency of revise the curriculum in collaboration with the industry.

Industry interface is one of the brand building elements for B-schools in this day and age. It reflects on the schools academic capital. As a part of industry interface, students are encouraged to do Internships in good companies (the indicators of good companies, is subjected to specifications put across by colleges). During the internships, the students are required to gain knowledge about a particular company whereby students interact with all the department heads and employees based on their learning from the classrooms. These interactions pave way for knowledge sharing related to the various dimensions of business and ultimately helps you to connect the classrooms and the industry. The “classroom to industry” programs undertaken by b-schools are definitely an extra mileage for the less experienced students to come at par with the expectations of the business world. Industry interface helps students and B-schools to keep pace with the fast changing scenario of business which will eventually assist them at the time of their placements as well as in their career.

Why Finance Specialisation?


In the rapidly changing business world of today, there is a growing call for finance professionals who meet the high requirements set by firms operating in a challenging environment. In light of the recent world wide financial crisis, both the private and public sectors are in quest of well educated finance professionals that can help to remedy the current situation and to reduce the effects of future crises.

Finance is lifeblood of business organizations. Without finance no one can think or plan about any activities that’s why finance is important. Managing finance is an art and science. We can do well in finance by unique ideas and think differently.

With an extensive variety of pathways available to choose from, the Finance Portfolio gives students the opportunity to specialize in the area that most suits them. These consist of Accounting and Financial Management, Retail Banking and Money Markets, Investment banking and Capital Markets, Risk Management, Islamic Finance and Banking, Mergers, Acquisitions and Private Equity, etc.

Studying finance can guide us to more senior or specialized career roles such as academic, chief financial officer, corporate adviser or valuer, multinational funds manager, or portfolio manager. Opportunities also exist for advancement to middle and senior management positions in the public, private and government sectors.

The finance specialization will give the tools and competencies need for managing, controlling and financing business strategies. Financial management is fundamental in all these areas and it plays a dominant role in the banking and insurance industries.

Finance specialization helps to focus on international financial issues, quality concepts in financial management, and accounting for profit or non-profit organizations.

Mr. Joby Mathew, MCom, ACCA

Industry Bridge Courses

Industry Bridge Courses

Industry bridge course

Industry Bridge Courses

It is the fact that there is gap between the skill set expected by the company from the candidates and the skill set that actually possessed by the candidate.

Industry bridge course is designed to equip the student to overcome the problems of lack of functional application knowledge and skills in the chosen field. This process can certainly be enhanced through regular interactions or exchanges between academia and industry, in the form of aligning and improving the curricula to meet industry needs and by providing much needed work experience to students.

Education institutions have also taken on the responsibility and started investing in their labs and training to make better and skilled students who are readily employable. Besides technical skills, these educational institutions facilitate in giving non-technical knowledge of the best practices in the industry and building core competencies such as learning skills, communication and collaboration, leadership, creative thinking and problem-solving skills

SAP University Alliance Program

Students can get SAP certificates through this program in all the functional areas of management. This will help the students to know about the technology enabled integrated process and strategic thinking. Students will get practical knowledge of how technology gives business the ability to optimize key process like accounting and controlling, Human capital Management, project planning, Materials Management and Sales and distribution.

IBM Professional certification

IBM Professional certification is intended for business analyst to design, analyze and test business process models. This will help the students to analyze business process in a variety of dimensions, build accurate and realistic reports, and identify measures to address productivity and performance management. This certification enables the business analyst to be self sufficient and be able to perform tasks independently with limited assistance from peers, product documentation and support services.


It is a certification from the India’s leading stock exchange NSE. This will help the students to know about the basics, functions and trading of stock market, stock exchanges and the intermediaries, etc. This certification program will help to understand the financial markets, especially in the area of operation. It is online test and certification program.

Prof. Binu V.S., MBA

Why HR Specialization?

HR Specialization

Why HR Specialization?

HR Specialization

Masters in Business Administration with HR Specialization is gaining popularity because of the rapid growth in job market across world. In India, HR professional are rated to be on top of the list for recruitment & are employed both in the public as well as private sectors. A number of Indian and foreign multinationals seek MBA with HR qualified professionals. The advantage of doing an MBA with HR specialization is that you can join any industry because for every industry the HR function is common & also you can easily switch on to other industry which will help you to attain great heights in your professional career. MBA with HR specialization focuses on delivering certain skills which helps students to develop their potential & makes them internationally recognized and employable.

MBA in HR specialization is a two year programme which helps students to develop their knowledge as well as skills which are very much important in the current scenario so as to have a very good relation with personalities with whom they have to work. MBA in Human Resource will help students to develop specific skills such as decision making, leadership and problem-solving. MBA in HR specialization focuses on matching the job market by providing adequate professional where and when is required.

MBA in HR curriculum integrates theory, practice & team-oriented learning which helps individual to analyse all the aspects of HR applications. It is designed in such a way that, it will help recruiter’s identify professionals who will suit their job & standard which they expect in the field of workforce management. Another advantage of pursuing MBA in HR is that the course examines certain functions such as staffing, training, compensation, employee security, human resource information system & change management. In companies where employees are in more numbers, the role which the HR department has to perform is very high.

The opportunity for an MBA with HR specialization is tremendous. It helps people to work in different functions of business such as Human Resource Management, Pay Role Administration, HR Consultant, Counseling, Performance Appraisal, Team Building, Leadership etc. It also helps one to build their career in a number of dynamic roles like human resource director, human resource manager, compensation manager, equal opportunity manager, employee assistance or benefits manager, labour relation manager, welfare officer, recruiter etc. As an HR specialist you will be able to attain your dream job with a reasonable package that is prevailing in the job market.

Mr. Akhil B. Vijayan, BBA, MBA

Why reputation of a b-school important?


Why reputation of a b-school important?


In early days, Gurus enjoyed a monopoly in education. The education system has witnessed a drastic change on account of the transformations in the society. There is a huge change in policy, governance, structure and status of higher education worldwide recently. In many countries privatisation, liberalization, globalisation, dissolution of authority, internationalization and increased competition are common. How a higher education institute operates is affected by these changes. Business management educational landscape of Kerala also has become increasingly competitive with mushroom growth of b-schools joining the market. B-schools are now in a position where they have to identify a competitive advantage to differentiate and stand unique. Aspirants also find it difficult to choose between the alternatives before them. In this circumstance Business School Reputation is a legitimate consideration. Reputation increases an institute’s competitiveness and it’s the outcome of school’s activities. The more ties a business school has with different industries and employers, the better. B schools with high reputation tend to attract the greatest volume of recruiters and offer the best opportunities for new graduates.

The business school brand a student has on his or her resume goes way beyond the degree and allows employers, social groups and the public at large to form a perception about the candidate. Reputation is a factor that is built over the year. It is not something that can be built in one day. B schools should increase the effort to position their self with respect to competitors in the mind of prospective students and their parents. Current and prospective student’s perceptions of the image of a b school can aid b school in building strong and sustaining a positive image that is distinct, understood and accepted by the students. Building a good reputation requires attempt, persistence, and time. A single moment’s misstep can destroy reputation of a B School. A reputation is a delicate thing. It demands constant monitoring. Stability is essential.

The educational content of a business school education does not vary much between programs as compared to a law or medical school education. Compared to any other educational degree MBA is considered and ranked by more organizations. These ranking can help a student determine which schools are the most prestigious. Reputation of a B School serves in terms of networking and developing a well-built list of contacts. A school which is well known at a regional level may have to face challenges to reach the same fame out of state. Focusing on research results in more appropriate and apt course content to which the substantial part of B school’s reputation is related. Reputation should not be confused with rankings. For instance, if the student decides to study in India, then it makes sense to go to the best B school in a particular country. Among the other factors that students consider reputation plays a very crucial role. When perception about institutional reputation is favourable the degree of loyalty has a tendency to be higher.

Keywords: Business school reputation, b school, mba education

Ms. Deepthi, MBA, MPhil, (UGC-NET)


Why learning process more important? (Case Study Methodology)

Case Method

Why learning process more important? (Case Study Methodology)

Case Method

According to the definition given in Merriam-Webster’s dictionary (2009) A Case Study is an intensive analysis of an individual unit (as a person or community) stressing developmental factors in relation to environment. If one takes a look at the number of searches in Global Monthly Searches the word case studies has a figure of 1830000.

Now, learning is more important than following a particular methodology. There is an old saying which says that excessive consumption of anything will lead to a negative impact. Most of the B-Schools across the globe have been adopting the case study methodology and are following the same for quite a long time. My argument is if for example you are providing a case study on the life of famous football player Mara Dona and if the student is only confined to the case what will be the output. If he does not know what a football looks like? How many players are in the game, what is a goal post etc….

Now let us see how famous football player Mara Dona’s case study should be approached by breaking from the traditional method practiced for a case study. Firstly, before circulating the reading material all relevant concepts should be explained to the students and any doubts should be cleared. Using technology in this case some video clippings can be shown to highlight the famous “fist of god” goal and other games played by Mara Dona as a football player. Next one can show his era as a coach. We can here use video games to stimulate an environment of sports inside the classroom. Then hand over the reading material that is the real case study and ask the students to do research with regard to not only the case but also anything and everything mentioned in the case. Lastly, involve them into a discussion in the classroom with regard to the case.

As seen from the above procedure if a case study can be conducted in the above methodology the output will be definitely much better than the traditional method where the student just reads the given materials and comes into the class next day only to discuss something which he has already read and not understood.

Again one of the disadvantages of a case study is that it cannot be taken as a standard practice. Each case is ideal for a particular situation only. More than that it usually gives the perception of the author who might be biased.

Mr. Sanil Kumar, V.K., MBA, MCom, IIM-Alumnus

Why technology plays a lead role in shaping a 21st Century MBA?


Why technology plays a lead role in shaping a 21st Century MBA?

TechnologyEducation and technology blends together creating a new era of online education empowering the younger generation and the older generation alike in having their choice of subjects learned at their convenient time and pace. This has resulted in the popularity of new technology intervention in the traditional teaching and learning process. This paved the way for most of the b-schools promoting learning with new technology resources like content management system, course management system ad typical learning management system.

21st Century MBA supported by new technology innovations resulted in high-end educational software being employed to support offline learning in traditional class rooms while completely automated educational software enables online learning independent of human tutors. The new technology adoption, though slow, is gaining momentum as more and more undergraduates look for opportunity for work and learn. Undergraduates aspiring for a Master of Business Administration program have to focus on learning technology first hand.

New MBA programs around the globe makes use of the course management software to administer the courses where as content management system enables learning resource management and evaluations in a systematic way and helps archiving them for the future.

Proliferation of social media poses a question – what is social media used for in education especially a program like Masters in Business Administration? A new MBA trend lies in connecting the world around in real time and every class room becomes technology enabled and enhances the tradition system of tutor driven sessions to a real time war field.

Learning with technology and the support it provides enhances value to the students as well as the teaching fraternity in multiple ways. A Masters in Business Administration program requires various data for simulating a real life decision making scenario in a restricted class room environment. The new technology along with the social media networks enables the real time active connectivity of the traditional brick and mortar class rooms to the mobile world.

Online education doesn’t completely deliver what a MBA student aspires but new technology interventions enable the teaching and learning a unique experience. Open source content management or rather Learning Management Systems extends the adoption of new technology irrespective of the investment capacity of the institutions. Thus MBA education adds value to the students and enables transparent evaluation and grading mechanism.

The challenge in implementing learning technology is limited to the dearth of new generation educators. A content management system or learning management system enables the educators to post their lesson plans and content related to learning in the form of learning resources into the educational software which can be done from anywhere even on the move with a simple portable device connected to the internet. This can very well be viewed by the intended target students from anywhere in the world at the stipulated time. Online interaction is possible and discussions on forums provide highly connected platforms. Content Management systems like “MOODLE” are a typical example. Adopted by the top rung institutions worldwide is available in very few b-schools in Kerala.

What is social media contributing to the new MBA is the unlimited connectivity with the real time business world. MBA education is incomplete without new technology intervention and anybody who seeks MBA admission needs to explore the new technology and its applications that suits their learning styles.

Prof. Cris Abraham, IIM Indore – Alumnus